In the early days of a startup we often find ourselves looking to bring on partners, or people to help, but aren’t exactly sure who we should look for. Find people who align with your mission that have complementary skillsets to yours. If you are a brand focused creative thinker, having a person that enjoys focusing on finance and operations can build a foundation for a great team that can create trust and balance in growing a business.
If you are going to be the quarterback, don’t go out and get a bunch of backup quarterbacks. Get yourself some receivers and an offensive line. That offense can move the ball down the field.